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:	post by Headbanging_Man at 2011-07-06 17:14:09

Artist Support

Nemesis Entertainment is excited to offer artists an array of free resources designed to help up-and-coming acts succeed. Whether you're looking for promotion tips and strategies that will give your act the highest probability of bringing out the crowd you're looking for, ideas on improving your live performance, or simply useful tools like free flyer generators, the Nemesis Artist Support sections below are worth checking out.

Artist Promotion Resources, Strategies & Tips

Performance Tips & Strategies

Helpful Online Resources & Websites

Hmmm... Let's take a look at some of these fine resources...

Performance Tips

There are several things you can do before, during and after a show to make the most of your performance. The better your performance, the more all of the promotion and networking work you've done before the show will pay off.

Before the Show

* Be prepared for your set.
Make sure you have everything ready before hand. Making a checklist before the show of all the instruments and equipment that you'll need will help ensure you don't forget anything. Have a well-planned set list so that you know what you are going to perform and in what order. Also make sure you have back-ups of the essentials like guitar picks, drum sticks, etc. It's always better to be prepared than have something happen on stage that you're not ready for. When you as a band are well organized, the audience will pick up on this, and see you as professionals.

* Socializing
Socializing is often one of those things that many bands know they should do, but don't. It also happens to be one of the most important things for growing your fan base. Before your set, you should walk around the venue. Meet the other bands and their fans and introduce yourselves. This is a simple step, but it will help make a lasting impression that will carry over to future shows. The more you meet people and introduce yourselves, the faster your fan base will grow.

* Merchandise
Fans love merchandise. Any merchandise that you can distribute/sell at a show will help your band in two important ways. First, obviously, it's an opportunity to generate revenue that can be put toward the band. Second, and arguably more importantly, it's an opportunity to boost your act's visibility via both branding (e.g., t-shirts and posters with your act's name on them) and getting your music out there on CDs. It's a good idea to bring a folding table to a show if you plan on selling merchandise, just in case the venue doesn't have one available. Anything that you want to sell, such as stickers, t-shirts, posters... etc. is absolutely a good idea. But know that you don't have to spend a lot of money on your merch. Burning a bunch of CDs works just as well. That way you can sell them for a couple bucks, or even give them out for free.

During Your Set

* Engage the Audience
Make sure to engage the audience as much as possible during your set. This will improve the general vibe of the performance by helping the audience feel like they are a part of the show. One good way to do this is to pause between songs and say a few words. You can introduce the next song, maybe say something on what it's about, or when you wrote it. Also, you can let the audience know about any other shows you have coming up, or mention the merchandise you are going to have on sale. Anything that gets the audience involved will help. Make sure to ask questions. One tried-and-true method is to offer a free t-shirt to the fan that cheers the loudest in anticipation of the next song.

* Stay Energetic & Positive
Show the audience that you're having fun. If you're having fun on stage, the audience will sense it and feed off your excitement. Don't be a 'downer' act that takes the whole solemn 'tortured' musician concept too far. Even if you're music is fantastic, the audience will be less likely to appreciate you personally if you don't give them a reason to like you. Of course, don't be disingenuous with your excitement either, as the audience can tell.

* Avoid Common Mistakes
Some common performance mistakes to avoid:

1) Failing to introduce your act when you first get on stage.
Clearly mentioning your act's name and what you're about is essential to creating a lasting impression. You never want to be in a situation where someone says, "I heard this awesome band last Saturday... now if only I could remember their name."

2) Failing to wrap up your set by clearly indicating that it's over and by thanking the audience.
Thanking the audience and letting them know you've finished you're set is not only the polite thing to do, but more importantly it lets them know it's time to thank you back. If you just walk off without properly wrapping up your set, it's less likely that you will be asked for an encore.

3) Turning your back to the audience during your performance, or failing to look them in the eye.
Turning your back demonstrates at the very least that you're less interested in connecting with the audience, or even worse, that you might be shy.

4) Attacking or criticizing the audience or an audience member.
Ok so this mistake is a bit less common, but unfortunately it does happen. Nonetheless, it's a very serious mistake that will almost certainly damage your act's reputation, so just smile and suck it up if you ever get that urge. And, importantly, if you do ever feel compelled to criticize the audience, ask yourself why. They are there to have fun, and so should you. Don't let a single rotten apple in the crowd (a booer) spoil the fun.

After the Show

* Stick around after your performance and connect with bands and fans.
If you can, after your performance stick around for the night. Talk to as many fans as you can, and introduce yourself. Also, talk to the other bands. The best way to get yourself known in the local music scene and in the music industry is to start meeting everyone you can. You can't make a positive impression if you don't try to make an impression in the first place. Networking starts at the local level, but if you do it before and after every show, your fan base will grow rapidly.

* Collect the email addresses of fans that enjoyed your set and are interested in what you're up to, but don't be pushy!
When you talk to fans that enjoyed your set, you can ask them if they are interested in giving you their email addresses to stay in touch and to be informed about upcoming events. This is an excellent way to network and to grow your fan base. However, DO NOT pressure fans into giving their email addresses, as this can be a major turn off. Make sure to let them know that you will respect their privacy and will only use their email address to keep them informed. Make sure to keep that promise!

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